Analysis of Users' Behaviour and Adoption Trends of Social Media Payment
Platforms
- URL: http://arxiv.org/abs/2002.05659v1
- Date: Sun, 5 Jan 2020 12:08:43 GMT
- Title: Analysis of Users' Behaviour and Adoption Trends of Social Media Payment
Platforms
- Authors: Mahdi H. Miraz and Marie Haikel-Elsabeh
- Abstract summary: This article examines the current status of the social media payment platforms as well as the projection of future adoption trends.
Our research underlines the motivations and obstacles to the adoption of social media platforms.
- Score: 0.0
- License: http://arxiv.org/licenses/nonexclusive-distrib/1.0/
- Abstract: The recent proliferation of Electronic Commerce (E-commerce) has been further
escalated by multifaceted emerging payment solutions such as cryptocurrencies,
mobile, peer-to-peer (P2P) and social media payment platforms. While these
technological advancements are gaining tremendous popularity, mostly for their
ease of use, various impediments such as security and privacy concerns,
societal and cultural norms etc. forbear the users' adoption trends to some
extents. This article examines the current status of the social media payment
platforms as well as the projection of future adoption trends. Our research
underlines the motivations and obstacles to the adoption of social media
platforms.
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