Scaffolding Creativity: Integrating Generative AI Tools and Real-world Experiences in Business Education

• URL: http://arxiv.org/abs/2501.06527v1
• Date: Sat, 11 Jan 2025 12:31:10 GMT
• Title: Scaffolding Creativity: Integrating Generative AI Tools and Real-world Experiences in Business Education
• Authors: Nicole C. Wang,
• Abstract summary: This case study explores how AI-assisted learning, combined with experiential components, impacts students' creative processes and learning outcomes. Our findings reveal that this integrated approach accelerates knowledge acquisition, enables students to overcome traditional creative barriers, and facilitates a dynamic interplay between AI-generated insights and real-world observations.
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• Abstract: This case study explores the integration of Generative AI tools and real-world experiences in business education. Through a study of an innovative undergraduate course, we investigate how AI-assisted learning, combined with experiential components, impacts students' creative processes and learning outcomes. Our findings reveal that this integrated approach accelerates knowledge acquisition, enables students to overcome traditional creative barriers, and facilitates a dynamic interplay between AI-generated insights and real-world observations. The study also highlights challenges, including the need for instructors with high AI literacy and the rapid evolution of AI tools creating a moving target for curriculum design. These insights contribute to the growing body of literature on AI in education and provide actionable recommendations for educators preparing students for the complexities of modern business environments.

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